On February 10, the automotive industry ushered in a milestone moment, when BYD officially launched its National Intelligent Driving Strategy at its Intelligent Strategy Conference. This move was like a bombshell dropped into the automotive market, instantly causing a stir, announcing the official opening of a new era of popularization of automotive intelligence, and helping Chinese brands grow.
Wang Chuanfu, Chairman and President of BYD, said at the press conference: "Good technology should be available to everyone!" He emphasized that with the help of "God’s Eye", BYD will break the high price barrier and popularize the advanced intelligent driving experience to models of all price segments, achieving full coverage from high-end luxury to economical and practical. At the press conference, BYD introduced in detail the three major solutions of the "God’s Eye" technology matrix:
The "God’s Eye" system integrates multiple sensors such as LiDAR, millimeter-wave radar, high-definition camera and ultrasonic radar, and combines BYD's self-developed Xuanji architecture and end-to-end AI algorithm to achieve 360-degree all-round environmental perception. The system can not only achieve more than 1,000 kilometers of autonomous driving on highways, but also perform autonomous lane changes, precise obstacle avoidance and intelligent parking in complex urban road conditions, greatly reducing driving fatigue and safety hazards.
The launch of the "Smart Driving for All" strategy not only marks a new stage for BYD's intelligent layout, but will also promote the technological iteration and cost reduction of the entire smart driving industry chain. BYD plans to achieve that more than 60% of its vehicles in the entire series will be equipped with high-speed NOA and above smart driving functions by 2025. Wang Chuanfu pointed out that through large-scale data feedback and continuous technological iteration, in the future "cars without smart driving will become a minority", thus completely changing the current situation where smart driving "only belongs to a few high-end models”
As a world-leading new energy vehicle manufacturer, BYD has been committed to technological innovation and the construction of an intelligent travel ecosystem. The full deployment of the "Eye of God" technology will provide a solid guarantee for BYD to continue to lead the domestic and foreign markets, and will also trigger a profound change in the global intelligent driving industry. BYD said that in the future it will continue to increase R&D investment in the field of intelligent driving, promote collaborative innovation across the entire industry chain, and jointly open a new era of intelligent travel.